About Cosmetic Promotions
In 2010, Cosmetic Promotions, Inc celebrated its 20th year as an advertising, marketing and promotional agency dedicated to improving the sell-through and brand recognition of mass beauty products at retail. Our company was formed to bridge the critical marketing and promotional gap between vendors and retailers in the cosmetic and beauty industry. While manufacturers concentrate on national marketing campaigns, they can’t effectively customize marketing programs for each retail chain. Similarly, the retailers lack the resources to create individual marketing programs for every product they sell. We help both parties meet their business objectives.
As retailers are being pushed to improve sales with fewer resources, they turn to Cosmetic Promotions to create programs that otherwise they would not have the staff to pull off.
Cosmetic Promotions is the only U.S. marketing company dedicated to improving sell-through for the mass beauty industry that provides complete turnkey services, from creative design to in-store training, talent and support. Our company’s mission statement is to exceed our client’s needs and work in partnership with them to achieve their goals without increasing their workload. Unlike normal advertising agencies, we have no retainer fees; our clients do not need to sign complicated long-term contracts and we provide ALL the services our clients need in-house, saving them time and money.
Cosmetic Promotions Featured in Women’s Wear Daily
Critical Mass: Enticing Shoppers to Mass,
One Sample at a Time
NEW YORK – In today’s economy, the best way to grow business is to court shoppers from other retailers or, in the case of manufacturers, from other brands. It has been proven that one of the best ways to lure those consumers is to tempt them with samples and demonstrations, which have been tricky for mass merchants who often don’t have the staffing needed for such efforts. Read More
Cosmetic Promotions Fetes 20 Years, Expands Reach
NEW YORK – In today’s economy, the best way to grow business is to court shoppers from other retailers or, in the case of manufacturers, from other brands. It has been proven that one of the best ways to lure those consumers is to tempt them with samples and demonstrations, which have been tricky for mass merchants who often don’t have the staffing needed for such efforts. Read More
Meet Our Management Team
Joann Tyson
CEO and Founder
Joann Tyson has over 30 years in the Beauty Industry in addition to a degree in Marketing and another degree in Film. Her career progressed from retail sales at Sears, National Accounts for Almay, National Sales Manager for Nat Robbins and Cabot Labs. She founded Cosmetic Promotions in 1990 on the advice of a Category Manager with Eckerd Drugs. Now, with 12 full time employees, two warehouses and over 1,000 makeup artists listed with the agency division, the company services all three major drug chains as well as most beauty manufacturers. Her specialty is More »
Tracie Gilbert
VP of Business
Development
Tracie has been with Cosmetic Promotions since she graduated Cum Laude from the University of Central Florida with her Bachelor’s Degree in Business Administration and Marketing. She has grown with the company, from an Executive Assistant to launching the CosPro Agency and now enjoys working to continue to expand it in a way that is controllable and beneficial to both the company and our clients. She takes pride in owning a project and making it as turnkey as possible for her customers. Check out her blog »
Kristin Bocox
Agency Director
Kristin has been with CosPro as Agency Director since 2004. She is responsible for ensuring each event is executed with the highest professionalism and everything runs smoothly down to the very last detail. Kristin has a background in Human Resources and was a Contract Manager before she found her place at CosPro.
