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Sampling

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Diversity Sampling Program a Hit
with 10,000 Bags Distributed!

Posted by Andrea Welzien on Wednesday, November 15th, 2017

For less than 28 cents per sample, vendors were able to participate in our Diversity Sampling Program that distributed bags to 10,000 women at African American events in large markets around the country. CosPro Diversity Ambassadors handed out 2,000 drawstring bags at five multicultural parades and festivals between June and October. Each bag contained beauty samples and a coupon book. Events included the Taste of Soul in Los Angeles, the African American Day Parade in Harlem, NY, the Black Women’s Expo in Washington D.C. and more!

Attendance at each event ranged from 50,000 to 900,000. Excitement abounds at each festival. Jay-Z’s Tidal X: Brooklyn concert featured Jennifer Lopez, Stevie Wonder and Daddy Yankee, and all proceeds benefited charities including the recent hurricane victims. Music and flags filled the streets of Harlem for the African American Day Parade. Festival go-ers of all ages were happy to receive the sample bags and see what was inside. CosPro had a team of five demonstrators interacting with attendees and handing out gift bags.

At one event we were told that the bags were the “best giveaways at the festival”. Attendees were familiar with most of the brands and many mentioned that they were super excited to try these products. The program was a success with brands benefiting from the opportunity to place their samples right in the hands of their target demographic.

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Want Customers to Try Your Product,
But Don’t Have Samples?

Posted by Joann Marks on Wednesday, December 2nd, 2015

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NEW! Custom Tester Display with Product Applicators

Cosmetic Promotions has a new solution to a common challenge that beauty companies face. Looking for a way to let shoppers try your product, but don’t have samples or time to produce them? Our newest innovation solves this problem. The custom tester display has a space to hold your product, and a box next to it for applicators, so customers can sample your product in a hygienic way and with no mess. The display is perfect for face creams and products in jars, where there is no pump to dispense the product. With a short turnaround time, this display option is perfect for brands that want to sample but are limited on time and samples. Let us create a custom tester display for you today!

To view more of our work, check out our portfolio HERE

For custom display info, contact Joann Marks

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Beauty Experts Distribute 3,500 Samples During Demo, Sell Almost 600 Products!

Posted by Andrea Welzien on Wednesday, December 2nd, 2015

Cosmetic_Promotions_DemonstrationCosPro Agency’s Beauty Experts executed a demonstration at almost 100 stores nationwide featuring L’Oréal’s RevitaLift Anti-Aging skincare products. The Beauty Experts handed out sample cards and shared their knowledge of the RevitaLift line with customers. Shoppers enjoyed demonstrations of the products and were happy to be able to try the products before purchase. More than 3,500 samples were distributed and 1,000 product demonstrations completed with over 2,000 coupons given out as an incentive for shoppers to purchase during the demonstration. The 4-hour event resulted in almost 600 products sold! Beauty Experts created inviting table displays including easel cards, product sample cards, coupons and display products to attract shoppers. They were also able to train almost 200 store associates on the RevitaLift line, which will help increase future sales.Cosmetic_Promotions_Loreal_Demo

To book demos, contact Kristin Bocox at 877-3COSPRO Ext. 501 or kristin@cosproagency.com

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2016 Sampling Programs are Here
Plan Your Whole Year of Sampling Now!

Posted by Andrea Welzien on Tuesday, December 1st, 2015

sampling-programs

For more information or to sign up, contact Tracie Gilbert:
877-665-1640 OR tracie@cosmeticpromotions.com

OR visit our Sampling Programs page HERE


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New Beverly Hills Drugstore
Grand Opening Celebration Event a Success

Posted by Joann Marks on Monday, December 15th, 2014

bevhillsBeauty Experts from CosPro Agency executed events over five days for a grand opening celebration at a new store in Beverly Hills, CA. The event featured nail polish changes with Sally Hansen nail enamels; makeovers using Rimmel, NYC, and CoverGirl cosmetics; and fragrance demonstrations of Katy Perry’s Killer Queen.

Shoppers were eager to see the new store and loved receiving the demonstrations. Beauty Experts created hype around the event and encouraged customers to enter a basket raffle giveaway each day.

The event resulted in more than 80 of the participating products being sold throughout the event! Our Professional Makeup Artists completed 47 makeovers and 43 polish changes for happy shoppers. Customers also loved sampling Katy Perry’s Killer Queen fragrance and over 100 blotter cards were distributed. Our Makeup Artists also trained the store employees on all the products to help with future sales.

Results:

  • 127 Total Products Sold
  • 215% Closure Rate
  • 47 Makeovers Completed
  • 43 Polish Changes
  • 100 Blotter Cards Distributed
  • 3 Employees Trained

To book demos, contact Kristin Bocox at 877-3COSPRO Ext. 501 or kristin@cosproagency.com
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Cosmetic Promotions: Retail Beauty Marketing
Cosmetic Promotions, Inc.
2111 W Pine St. Orlando, FL 32805
Phone: 407-644-9916
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