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Selection Process. No old ladies in sneakers!

Why Hire Makeup Artists?

Why hire makeup artists from Cosmetic Promotions for your demonstration and makeup artist needs? From our hire selection process to our 3-step training and comprehensive event recap, our company is dedicated to producing an event to exceed your expectations. Our makeup artists are highly trained, professional, and the best in the industry.

Selection Process

  • Attractive – We require a recent photograph and three references for each beauty expert and makeup artist before hiring or adding them to our database.
  • Age Specific – Unlike other agencies, we only hire makeup artists and beauty experts who are attractive and between the ages of 21-45. No little old ladies in sneakers are hired as part of our makeup artist pool.
  • Target Market Appropriate – If you are sampling to an ethnic market, shouldn’t the beauty expert or makeup artist you hire match the demographic? Cosmetic Promotions hires makeup artists that matches the target market including providing bilingual staff where needed.


Our unique 3-step training process insures that each makeup artist or beauty expert hired to represent your brand is fully trained to sell your product when they get to the event. No one shows up unprepared.

  • Customized Product Kit – A customized kit with product and training information is shipped to each beauty expert and makeup artist one week prior to the event. Unlike other agencies who ship kits to the store, we give the talent a chance to study and practice with the products AND this insures that the kit makes it to the store in time for the event.
  • Mandatory Phone Training – Each beauty expert and makeup artist is assigned a mandatory phone training that they follow along with a PowerPoint on their computer.
  • Online Sales Course – Beauty experts and makeup artists are encouraged to take our online “Selling Beauty” sales course. We can also customize online quizzes for our clients.

Follow-up on Performance

Our events include a customized Event Summary form that each makeup artist or beauty expert has to complete. We analyze the data and compare it to the sales from the chain. On this form we ask them to provide:

  • Number of Customers Approached
  • Number of Makeovers Completed
  • Number of Items Sold

From this information we figure a closure rate – the number of sales divided by the number of makeovers completed. We then rate the makeup artists and keep track of their sales ability before hiring them again. Hire makeup artists and beauty experts from Cosmetic Promotions, and you can be sure you are getting the best talent in the industry.

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Cosmetic Promotions: Retail Beauty Marketing
Cosmetic Promotions, Inc.
2111 W Pine St. Orlando, FL 32805
Phone: 407-310-4839