GetThe Clicks Analytics

Holiday Parades & Festivals Sampling


Why Sample During the Holidays?

  • 2017 holiday spending increased 4.9%, the largest year-over-year gain since 2011.
  • 47% of shoppers prefer to touch & feel products before purchase.
  • The average shopper spends over $900 during the holidays (2017).

PROGRAM DATES: November – December 2018



Increase Store Traffic During the Holidays

Give a holiday gift to your customers and drive in-store traffic by participating in our Holiday Sampling Program. The Holiday Sampling Program is an opportunity to distribute YOUR brands to large groups of consumers at holiday parades and festivals. The holiday season is arguably one of the biggest shopping seasons of the year, so this is not a time you want customers to miss out on your brand. It is proven that 89% of first time purchases are the result of trial or sample. Thanksgiving weekend is the largest shopping weekend of the holiday season, making it a great time to distribute samples of your product.

Our Holiday Sampling Program is an experiential marketing program where samples will be collated into 20,000 holiday-themed drawstring bags and distributed person to person by our Street Team Elves at various holiday parades and festivals such as the Macy’s Thanksgiving Day Parade in New York, the America’s Thanksgiving Parade in Detroit, The Hollywood Christmas Parade in Los Angeles, and more!


For more info on the Holiday Sampling Program, contact Tracie Gilbert at 407-310-4839 or

We can also create a custom experiential marketing program for you!

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Cosmetic Promotions: Retail Beauty Marketing
Cosmetic Promotions, Inc.
2111 W Pine St. Orlando, FL 32805
Phone: 407-644-9916
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